Celebrate National Taco Day with friends and family by enjoying $5 off Party Packs, available only in the Taco Bell app.
TLDR:
National Taco Day (Oct. 7) officially lands on a Taco Tuesday following Taco Bell’s liberation of Taco Tuesday for fans in 2023 and securing its permanent move to Tuesday in 2024.
Taco Bell is serving up multiple Tuesday Drops with $1 Cantina Chicken Soft Tacos at 11am, 1pm, 3pm and 5pm PT, plus exclusive merch and the chance to win a year’s worth of free Taco Tuesday drops with a $160 gift card, all in the Taco Bell app.
Friends and family can celebrate Taco Tuesday together with $5 off Party Packs via the app, and a delivery exclusive deal through DoorDash.
National Taco Day assets can be found HERE.
IRVINE, Calif. (October 1, 2025) – National Taco Day 2025 is here, and Taco Bell is marking the occasion with its most epic Tuesday Drop of 2025, with $1 tacos and deals designed to unite taco lovers everywhere. The holiday’s return to Tuesday is no coincidence; in 2023, Taco Bell made history by liberating “Taco Tuesday” and in 2024, the brand worked with the National Day Calendar to officially lock in Tuesday as the holiday’s forever home. Now, the stars, the date, and the tacos align once again.
This year’s celebration features a full day of offers that keep the taco love going all day. Taco Bell Rewards Members can access drops throughout the day in the app starting at 9 AM PDT, including $1 Cantina Chicken Soft Tacos, Taco Bell swag and the chance to win a year’s worth of free Taco Tuesday drops with a $160 Taco Bell Gift Card. Beyond the app, Taco Bell is also making it easier to celebrate together with $5 off Party Packs and delivery promotions through DoorDash, ensuring that fans can join the festivities wherever they are.
Tuesday Drops
From 9 AM to 7 PM PDT, Taco Bell Rewards Members can unlock limited drops throughout the day on the Taco Bell app to celebrate:
9AM: Exclusive National Taco Day T-Shirts* (500 available for redemption)
11AM: $1 Cantina Chicken Soft Taco** (25,000 available for redemption)
1PM: $1 Cantina Chicken Soft Taco** (25,000 available for redemption)
3PM: $1 Cantina Chicken Soft Taco **(25,000 available for redemption)
5PM: $1 Cantina Chicken Soft Taco** (25,000 available for redemption)
7PM: A year of Taco Tuesdays on Taco Bell* (100 $160 gift cards available for redemption)
Even More Ways to Celebrate Taco Bell is making sure taco fans get more deals, more ways to celebrate together, and plenty of tacos to go around:
$5 off Party Packs all day via the Taco Bell app, perfect for sharing with friends and family***.
BOGO tacos for delivery through DoorDash****
Taco Bell’s Ongoing Taco Tuesday Legacy Since liberating Taco Tuesday in 2023 and securing National Day Calendar’s recognition in 2024, Taco Bell has continued to champion tacos. Over the past two years, the brand has introduced new ways for fans to celebrate, from exclusive Tuesday Drops in the Taco Bell app to Party Pack savings that make it easier to gather friends and family around the table. Delivery partnerships have further expanded access, ensuring that taco lovers everywhere can join the fun no matter where they are.
This year, Taco Bell is honoring those milestones with a National Taco Day activation designed to bring people together and remind fans that tacos are always better when shared.
Join Taco Bell Rewards to unlock exclusive perks and can’t miss deals. To stay in the know of the latest, be sure to follow Taco Bell on social channels.
About Taco Bell Corp.
For more than 63 years, Taco Bell has brought innovative, craveable Mexican-inspired food to the masses, and was recently recognized as one of Fast Company’s World’s Most Innovative Companies, one of TIME’s Most Influential Companies, and Nation’s Restaurant News’ Brand Icon. For more information about Taco Bell, visit our website at www.TacoBell.com, our Newsroom at www.TacoBell.com/news, or check out www.TacoBell.com/popular-links. You can also stay up to date on all things Taco Bell by following us on LinkedIn, TikTok, X, Instagram, Facebook and by subscribing to our YouTube channel.
*NO PURCHASE NECESSARY. A PURCHASE WILL NOT INCREASE YOUR OPPORTUNITY TO WIN. The Taco Bell Tuesday Drops x National Taco Day Sweepstakes is open only to Taco Bell Rewards program members who are legal residents of the 50 U.S./D.C., 16 years of age or older. Begins at 9:00 a.m. PT & ends at 8:00 p.m. PT on 10/7/25. The Sweepstakes will consist of two entry periods (each an “Entry Period”). Entry Period 1 will start at 9:00 a.m. PT and ends at 10:00 a.m. PT on 10/7/25. Entry Period 2 will start at 7:00 p.m. PT and ends at 8:00 p.m. PT on 10/7/25. Limit one (1) entry per person, email address or Taco Bell Rewards program account (“Account”), per Entry Period. Establishing an Account is free. Terms apply. Entry Period 1: Five Hundred (500) Prizes: One (1) Limited Edition National Taco Day T-Shirt (size subject to availability). ARV: $62 each. Total ARV of All Entry Period 1 Prizes: $31,000. Entry Period 2: One Hundred (100) Prizes: “Taco Tuesdays for 1 year”, awarded in the form of a $160 Taco Bell Gift Card to winner. ARV: $160 each. Total ARV of All Entry Period 2 Prizes: $16,000. Taco Bell Gift Cards are redeemable only at participating Taco Bell restaurants and are subject to restrictions, terms and conditions. Prize details are at Sponsor’s sole discretion. Limit one (1) Prize per person, email address or Account, per Entry Period. Odds of winning depend upon the number of eligible entries received. Winners will be notified by Administrator on or about 10/10/25 to the email address provided in their entry (which must be the same email address that is associated with the Account used for entry). U.S. Law governs this Sweepstakes. Void where prohibited or otherwise restricted by law. Subject to complete Official Rules and Taco Bell’s Privacy Policy. Sponsor: Taco Bell Corp., 1 Glen Bell Way, Irvine, CA 92618. Administrator: Don Jagoda Associates, Inc., 100 Marcus Drive, Melville, NY 11747.
**On 10/7/25 at 11am, 1pm, 3pm and 5pm PT, the first 25k verified Rewards Members that click 'Claim Reward’ in the Taco Bell app, will claim a reward for a $1 Cantina Chicken Soft Taco, plus tax. Limit one (1) per user per drop. Redeemable only via the Taco Bell mobile app at participating U.S. Taco Bell® locations, while supplies last. Must add qualifying product, Cantina Chicken Soft Taco, to cart. If part of a delivery order, delivery fee & other fees may apply. Product or ingredient substitutions, upgrades, or addons to eligible redemptions may incur an up-charge cost. Offer is non-transferable and cannot be combined with any other offer. Prices and items vary. No cash value. Additional terms apply: https://www.tacobell.com/legal-notices/terms-of-use. ©2025 Taco Bell IP Holder, LLC.
***On 10/7/2025 only, Taco Bell Rewards Members get $5 off of a Taco Party Pack. Redeemable one time, only via the App at participating U.S. locations, while supplies last. Must add qualifying product to cart. Not available for delivery orders, unless placed directly on the Taco Bell app. All applicable delivery fees, taxes, and tips still apply. Must be a registered user in the Taco Bell Rewards program. Substitutions, upgrades, or add-ons may incur additional charges. Reward is non-transferable and cannot be combined with any other offer. Check your local Taco Bell store for availability. No cash value. Terms and conditions apply: tacobell.com/terms. ©2025 Taco Bell IP Holder, LLC.
****DoorDash BOGO legal T+Cs: Valid only at participating Taco Bell locations. Select a Taco and receive a second Taco for free. Not valid on Chalupa Supreme, Black Bean Chalupa Supreme, Cheesy Gordita Crunch, Doritos® Cheesy Gordita Crunch – Nacho Cheese, Doritos® Cheesy Gordita Crunch – Cool Ranch®, Cantina Chicken Soft Taco, and Cantina Chicken Crispy Taco. Free item discount will be applied to base item price only. Customization of items may cost extra. Must have 2 items in cart. Fees (including service fee), taxes, and gratuity still apply. Terms apply. Offer valid today only, 10/7/25, or while supplies last. All deliveries subject to availability. Must have or create a valid DoorDash account with a valid form of accepted payment on file. Promotion will automatically apply to cart. No cash value. Non-transferable. See full terms and conditions at drd.sh/qnAXuU. TACO BELL and TACO BELL LOGO are Registered Trademarks of Taco Bell IP Holder, LLC